Z-3368 | Digital Marketing Executive

NOTE : Need candidates who have proper FMCG or Pharma experience in Digital Marketing Field. Only Female Maharashtrian or else Non Maharashtrian candidates who can speak and understand Marathi can be considered for this position. Local Mumbai candidates needed.

Job Location : Thane

Salary will be provided as mentation only. Not beyond that.

Candidate should be highly knowledgeable, energetic and confident at the time of interview.

Industry: FMCG

Bachelor is degree in Mass Media,

Key Responsibilities:

1. Plan and execute digital marketing campaigns across platforms, including Facebook, Instagram, LinkedIn, Google Ads, and more.
2. Develop innovative strategies to increase brand visibility and engagement.
3. Manage budgets, bids, and targeting to maximize ROI.

1. Collaborate with creative teams to produce engaging content such as reels, posts, blogs, and videos.
2. Oversee the content calendar to ensure timely and relevant posts.

1. Conduct keyword research and optimize website content for search engines.
2. Manage pay-per-click (PPC) campaigns and track performance.

1. Monitor, engage, and analyse social media channels to increase audience engagement.
2. Create and manage ad campaigns on social platforms.

1. Track and measure the performance of all digital campaigns using tools like Google Analytics
2. Analyze campaign data to track performance metrics such as CTR, CPC, CPA, and ROI
3. Prepare detailed reports on ROI and KPIs for management review.

1. Coordinate with the e-commerce team to boost product visibility and sales across online platforms.

1. Identify and coordinate with influencers, bloggers, and other collaborators for brand promotion.

1. Stay updated on the latest digital marketing trends and tools to implement innovative solutions.