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Senior SEO Specialist (Others - General)/ 0 days ago

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Job Preference:

• Experience with Local SEO and International SEO
• Knowledge of Core Web Vitals and Page Speed Optimization
• Basic knowledge of Google Tag Manager and schema markup
• Understanding of paid marketing (Google Ads, Social Media) is a plus

Qualification:

Job Description:

• Develop and implement comprehensive SEO strategies to improve search engine rankings and organic traffic
• Conduct detailed keyword research and competitor analysis
• Perform technical SEO audits and provide actionable recommendations
• Optimize website content, metadata, URLs, and internal linking structure
• Collaborate with content and development teams to implement SEO best practices
• Monitor and analyze website performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, etc.
• Track and report on SEO KPIs (rankings, traffic, conversion, bounce rate, etc.)
• Stay updated with search engine algorithm updates and industry trends
• Manage and guide junior SEO team members (if applicable)
• Build and execute link-building strategies (guest posts, outreach, backlinks)
• Recommend and implement improvements to website architecture and page performance

Skills:

• Bachelor’s degree in digital Marketing, IT, Communications, or related field
• 4–7 years of hands-on SEO experience (preferably agency or performance-driven roles)
• Proven success in improving rankings and organic traffic
• Strong knowledge of search engine algorithms and ranking factors
• Proficient with SEO tools: Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, etc.
• Good understanding of HTML, CSS, JavaScript, and website structure (basic level)
• Experience with CMS platforms (WordPress, Shopify, etc.)
• Excellent analytical, problem-solving, and communication skills
• Ability to work independently and as part of a team