Z-1587 | AGM - Marketing

Job Location : Thane

Age : 25 - 35 years

Candidate from central suburbs & from Real estate industry only.

• Conceptualize & implement the marketing strategy for brand & all it’s projects to achieve corporate objectives.
• Develop a detailed Marketing Plan and budget with list of key initiatives to be undertaken.
• Plan and execute the annual marketing calendar for all the projects including budget, ATL/BTL etc. in alignment with the overall portfolio plans in order to meet AOP Targets.
• Design the brief for marketing initiatives and project launches including campaign objectives and value proposition.
• Work closely with partner agencies on a continuous basis to ensure that ideation and execution is as per the brief and deadlines including marketing collaterals
• Review effectiveness of marketing initiatives vs targeted outcomes along with Sales team and fine tune campaign implementation accordingly.
• Managing overall sales and marketing activities that include market research, sales presentations, optimize marketing expenses, analysis of sales and marketing trend, and advertising and marketing promotional events.
• Own & drive the GTM development process for brand/s, ensuring cross-functional working to develop & deliver impactful campaigns.
• Generate insights by leveraging data and consumer / market research to design value propositions and marketing strategy
• Monitor the competitive landscape regularly and basis insights generated, make required recommendations w.r.t. to design, pricing, customer experience, etc.   
• Comprehensive knowledge of marketing, communication and brand development
• Exposure in digital marketing
• Excellent written and verbal communication skills
• Creative and out of the box thinking
• Proactive and should take initiative
• Attention to detail and quality orientation
• Good planning, organizational and decision-making skills