New
zecruites indusry

Paid Media Marketing - Biddable Ops (Sales & Marketing)/ 1176 days ago

Job Preference:

Work Location : Thane

Qualification:

Any Graduate, Any Post Graduate

Job Description:

Roles and Responsibilities

  • Responsible for Adwords, Facebook & Biddable platform campaign set up, optimization and de-bugging
  • Launch campaigns, verify ad copies and optimize ads for the desired target
  • Execute tests, collect and analyse data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyse website analytics & Campaigns Target vs achieved metrics.
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Optimize ad copies and landing pages for marketing campaigns.
  •  Perform ongoing paid keyword discovery, expansion and optimization.
  • Research and analyse competitor advertising links & Communication.