New
Job Preference:
• B2B/ B2G Marketing
• Marketing Campaigns
• Demand Generation
• Lead Conversion
• 5+ years of experience in techno marketing / business development / sales role for water, wastewater related products and services or environmental products in areas like air pollution control etc. is necessary.
North (base location Delhi) and West (base location Mumbai)
North (base location Delhi) and West (base location Mumbai)
5+ Years in B2B / B2G Business Development
Postgraduate / MBA in Marketing or relevant field
Qualification:
Any Post Graduate, MBAJob Description:
IIT Bombay incubated Clean-Tech start-up working in all critical verticals of environmental engineering such as water, wastewater, air, solid waste management, pollution load assessments, load carrying capacity, climate change, noise and natural treatment systems. The company provides well researched, tailor-made & techno- feasible sustainable environmental solutions as well as patented nature based products to industrial & governmental organizations. Founded in June 2016. We have a team of 60+ competent employees from different NITs and IITs. Since our inception we completed over 200 projects with different government organizations and private bodies. We have also completed around 300 implementations of our IP products in Water & Wastewater domain.• Conduct market research to identify target markets and customer needs
• Drive communication with prospective and current clients
• Promote the company’s products/services addressing or predicting clients’ objectives
• Create awareness about EMERGY and its patented products in green technology space through various marketing campaigns (social media and other mediums)
• Create audience segments and develop marketing campaigns that deliver a targeted message and create awareness about EMERGY as a brand and its products (especially amongst government bodies like municipal corporations, councils etc.)
• Execution of Demand Generation Tactics and Lead Conversion Principles
• Monitor competitors’ marketing activities
• Arrange business meetings with prospective clients
• Post lead conversion, assist in preparing sales contracts ensuring adherence to law-established rules and guidelines
• Keep records of sales, revenue, invoices etc.
• Build long-term relationships with new and existing customers
• Keep organised records of business development metrics
Skills:
- 5+ years of business development experience in a B2B / B2G role
- Excellent understanding of B2B/ B2G marketing
- Demonstrated ability in use of analytical skills
- Proven track record in delivering marketing campaigns that drive sales growth
- Ability to manage and adhere to the defined marketing strategies
- Excellent communication skills